PROJECT PROFILE
H&R Block
4,000 Offices. Five years. Nationwide.
With every interaction, H&R Block is changing how people perceive the tax experience. With retail offices being a key engagement point, we work closely with them to invigorate thousands of locations across the US. Each “Brand 17" office is energized with inviting brand elements including graphic wall panels, workstation IDs, and a bespoke dimensional logo treatment (below).
Profile Details
WHAT: Branded environments within retail office space.
Vivid Interior Signage, Moxie Graphic Panels & Ethos Dimensional Letters.WHERE: 4,000 locations throughout the U.S.
CONTRIBUTORS:
REAL ESTATE SERVICES & PROJECT MANAGEMENT:
Cushman & Wakefield
DEALER:
JAMCO | A Herman Miller Certified Dealer
A bold statement.
Powerful clarity. The spirit of H&R Block's guarantee comes through on vibrant Moxie graphic panels which have readily adapted to H&R Block's thousands of varied office configurations.
Greeting every visitor is a powerful brand message from the firm's founder. Moxie delivers these timeless words of wisdom with a strong, contemporary aesthetic.
On brand. On budget. On schedule.
Melissa Burritt, our Customer Experience Manager explains that Takeform is uniquely capable of delivering this demanding project on every level. "Exacting brand standards and aggressive installation schedules require well-coordinated teamwork at every stage. We collaborated closely with H&R Block's marketing team to translate their brand to the office space while thorough prototyping ensured stringent brand requirements were achieved. To ensure hassle-free fulfillment, installations across the U.S. are closely coordinated with project partners Cushman & Wakefield and JAMCO."
We create these custom magnetic panels to meet two needs for H&R Block: branding the space and easy display of current promotions.
Visible from the reception area, the Ethos dimensional H&R Block logo creates a dramatic focal point (left). Vivid workstation nameplates bring colorful brand touches throughout the space; replaceable inserts allow for easy updates (above).
"(The) exacting brand standards and aggressive installation schedules require well-coordinated teamwork at every stage."
- Melissa Burritt, Account Manager, Takeform
Adapting to fit the market.
Our processes and product are designed to adapt. For H&R Block, thirty-percent of the target offices are located in Latino communities. We worked with the client to fluently translate the brand resulting in an environment that speaks with cultural sensitivity.
Download this project profile to share: H&R Block
Are you ready to tell your story? Change perceptions? Improve the experience?
Schedule a consultation with one of our design experts, and we'll share valuable insights on how to translate your unique story to your space.
Tell your brand story: Solutions for every market
Healthcare | Education | Corporate | Libraries | Senior Living | Government | Architects & Designers
PROJECT PROFILE
H&R Block
4,000 Offices. Five years. Nationwide.
With every interaction, H&R Block is changing how people perceive the tax experience. With retail offices being a key engagement point, we work closely with them to invigorate thousands of locations across the US. Each “Brand 17" office was energized with inviting brand elements including graphic wall panels, workstation IDs, and a bespoke dimensional logo treatment (below).
Profile Details
WHAT: Branded environments within retail office space.
Vivid Interior Signage, Moxie Graphic Panels & Ethos Dimensional Letters.WHERE: 4,000 locations throughout the U.S.
CONTRIBUTORS:
REAL ESTATE SERVICES & PROJECT MANAGEMENT:
Cushman & Wakefield
DEALER:
JAMCO | A Herman Miller Certified Dealer
A bold statement.
Powerful clarity. The spirit of H&R Block's guarantee comes through on vibrant Moxie graphic panels which have readily adapted to H&R Block's thousands of varied office configurations.
Greeting every visitor is a powerful brand message from the firm's founder. Moxie delivers these timeless words of wisdom with a strong, contemporary aesthetic.
On brand. On budget. On schedule.
Melissa Burritt, our Customer Experience Manager explains that Takeform is uniquely capable of delivering this demanding project on every level. "Exacting brand standards and aggressive installation schedules require well-coordinated teamwork at every stage. We collaborated closely with H&R Block's marketing team to translate their brand to the office space while thorough prototyping ensured stringent brand requirements were achieved. To ensure hassle-free fulfillment, installations across the U.S. are closely coordinated with project partners Cushman & Wakefield and JAMCO."
We created this custom magnetic panel to meet two needs for H&R Block: branding the space and easy display of current promotions.
Visible from the reception area, the Ethos dimensional H&R Block logo creates a dramatic focal point (left). Vivid workstation nameplates bring colorful brand touches throughout the space; replaceable inserts allow for easy updates (above).
"The exacting brand standards and aggressive installation schedules require well-coordinated teamwork at every stage."
- Melissa Burritt, Account Manager, Takeform
Adapting to fit the market.
Our processes and product are designed to adapt. For H&R Block, thirty-percent of the target offices are located in Latino communities. We worked with the client to fluently translate the brand resulting in an environment that speaks with cultural sensitivity.
Download this project profile to share: H&R Block
Are you ready to tell your story? Change perceptions? Improve the experience?
Schedule a consultation with one of our design experts, and we'll share valuable insights on how to translate your unique story to your space.
Tell your brand story: Solutions for every market
Healthcare | Education | Corporate | Libraries | Senior Living | Government | Architects & Designers
