Blog | The Wire

The one NeoCon showroom you need to experience: Takeform on 10 An energized new showroom. Dramatic experiential design projects. Inspiring new product. There is so much to be excited about – we can't wait to reconnect with you in Chicago at NeoCon 2021. Here's a preview... New Showroom DesignFour…  read more

PRODUCT SPOTLIGHT Vivid Powerful expression for a small brand with a big heart Local startup to national trendsetter. Nonprofit to NASDAQ. We believe every organization should express its unique brand story, and doing so shouldn't require deep pockets and a high-power agency. That's why we created Vivid…  read more

PROJECT HIGHLIGHT: 854 Ellicott Street Parking Garage Ramping up stress-free parking Takeform helps new downtown Buffalo garage guide people to multiple health facilities A growing cluster of Buffalo, N.Y., hospitals is bringing more employees and more visitors to the neighborhood—along with more…  read more

Six things to consider... (before you rebrand your healthcare space.) These days, hospital systems can be vast and complex organizations with many kinds of facilities. So, when one embarks on a sweeping identity rebrand, well-designed graphic systems unify disparate sites. They create a comforting,…  read more

PROJECT HIGHLIGHT Nextcorps | Going up. Helping a startup hub remake a storied retail space for tomorrow's legends. What does a former department store have in common with a high-tech startup incubator? Both have high traffic. Both see new ideas and new products introduced with each passing season.…  read more

PROJECT HIGHLIGHT Be Well | 'Hope Happens Here' Like the décor, signage is designed to be more welcoming and less institutional. A new behavior health facility emphasizes safe, warm environment. In a time of increasing need for addiction recovery and mental health services, one public-private partnership…  read more

What's an organization's biggest branding tool? Hint: it's all around them. Space can do more to evoke specific emotions that directly connect to brand. Whether working, learning, relaxing, or receiving health care, people expect engaging environments that improve their experience. Delivering on this…  read more

PROJECT HIGHLIGHT Outfitting four floors of fun. The Explore & More dimensional logo features the sun, formed from paintbrush strokes, to reflect the creativity and playfulness of the destination (which includes an art studio on the top floor). PROJECT HIGHLIGHT Outfitting four floors of fun. The…  read more

24-inch Illuminated channel letters on main entrance canopy PROJECT HIGHLIGHT United States Navy West Coast headquarters debut. A bold, modern high-rise calls for Takeform's well-coordinated touch. For some 1,450 staffers who work for the U.S. Navy in San Diego, California, office life is about to be…  read more