Blog | The Wire

Color is a powerful brand trigger. It runs much deeper than creating a simple color association for a brand. Color has a strong, subconscious effect on people that inspires specific emotions and feelings. Smart brands are very intentional about color psychology. And when you consider the endless number…  read more

PROJECT HIGHLIGHT Metropolitan at The 9 Rendered and ready. Takeform closes the gap between dreamy visions and feasible plans. Profile Details WHAT: Interior wayfinding and signage design, exterior on-building signage design, specification package. WHERE: Cleveland, Ohio CONTRIBUTORS: DEVELOPER: Geis…  read more

PROJECT HIGHLIGHT NASA Glenn Research Center Sky-high inspiration. Cleveland NASA campus adds research building befitting exploration, collaboration. Dramatic yet subtle Amplify custom window films display inspiring messaging and dramatic NASA technology imagery. When the NASA John H. Glenn Research…  read more

PROJECT HIGHLIGHT Bent's Opera House Bringing cosmopolitan sophistication to a historic rural landmark. At its opening in 1865, Bent's Opera House (Bent's) was a mixed-use destination ahead of its time. The three-story Medina Sandstone building offered three first-level storefronts, offices on the second,…  read more

First impressions are important, so expectations are set high starting at the main entrance — students are shown that MCC takes them and their future seriously. With that in mind, the main lobby reception area greets students and visitors with an elegant dimensional logo treatment backed by a rich…  read more

PROJECT PROFILE Ampirical Powering up. Takeform brings graphic concept to life for energy sector business. One Louisiana firm has made a mission of helping the energy industry power the U.S.—and Takeform helped them make their new HQ an energizing place to work. Based in Covington, Louisiana, Ampirical…  read more

The one NeoCon showroom you need to experience: Takeform on 10 An energized new showroom. Dramatic experiential design projects. Inspiring new product. There is so much to be excited about – we can't wait to reconnect with you in Chicago at NeoCon 2021. Here's a preview... New Showroom DesignFour…  read more

PRODUCT SPOTLIGHT Vivid Powerful expression for a small brand with a big heart Local startup to national trendsetter. Nonprofit to NASDAQ. We believe every organization should express its unique brand story, and doing so shouldn't require deep pockets and a high-power agency. That's why we created Vivid…  read more

PROJECT HIGHLIGHT: 854 Ellicott Street Parking Garage Ramping up stress-free parking Takeform helps new downtown Buffalo garage guide people to multiple health facilities A growing cluster of Buffalo, N.Y., hospitals is bringing more employees and more visitors to the neighborhood—along with more…  read more